Retail is going through unprecedented change in the 4th industrial revolution. Disruptors such as Amazon and Alibaba have changed the rules of the game forever. In this session you will hear from Zeeshan Idrees who leads retail industry strategy, thought leadership and Go-To-Market for Salesforce in EMEA region. Together with Zeeshan, we will identify global trends and explore the winning strategies of retailers who are capitalizing on this change with Customer at the centre.
Zeeshan brings board level experience in advising Retailers and B2C Brands across the globe, on Omnichannel and Digital Transformation strategy, as well as helping shape the next generation business model. Prior to Salesforce, Zeeshan held various executive roles that include leading eCommerce business for a Fortune 500 retailer as well as practice leadership position for a global consulting firm.