Give your customers the experience they deserve in your store.
Well known for it’s “customer obsession”, Amazon provides consumers with the journey retailers around the world aspire to deliver. This customer centricity is part of the company’s immense success -but what do you do if you’re not Amazon and lack its resources and scale?
Together with industry experts across the ecommerce ecosystem, we’ve identified five aspects of the customer journey where Amazon excels. The result: one guide that reveals tangible advice on how retailers can learn from Amazon and implement these tactics into their business.
In this guide, you will learn how to:
- Curate the customer’s search experience
- Build tailored customer connections using AI technology
- Leverage the strength of ratings and reviews
- Make payments a positive experience
- Ensure delivery is a positive differentiator